YOUR hair colour – but in HD!

As the new season approaches, we’re all thinking it might be time to mix it up style-wise – but why not colour-wise? If you’re tired of working the same old dull blonde or lifeless brunette then it’s time to TURN-ON your colour in HD.

The geniuses behind Schwarzkopf are re-launching their colour range with a revolutionary new formulation. LIVE Color XXL HD is set to be the very first permanent hair colourant to offer that much-lusted-after high definition colour with the maximum intensity that we all crave. Forget your average shade, think Atomic Blonde, Urban Brown, Cherry Mahogany, Pure Purple and Scandalous Scarlet – the five new colours the brand is launching as part of it’s Intense Colour Collection.

Available from August 2013, Schwarzkopf LIVE Color XXL HD, £5.49, will be available from Boots. Superdrug, Asda, Morrisons, Sainsbury’s, Tesco, Savers, Wilkinson, Bodycare and independent chemists nationwide.

Your TV’s moved on to HD, it’s time for your hair to, too.